The helping hand
Nowadays 589 million adults from different age between 20-79 y.o. live with diabetes, which means that 1 of each 9 adults has it.
It’s even more shocking that the number of undiagnosed cases is 252 million, which makes 43% of these adults.
Having in mind this, it’s really important to raise awareness about diabetes.
And one of the ways to achieve this is by worth communication campaigns like the one, which I’ll present you today.
This campaign was developed by ad agency “Good Bits” in Estonia and its main goal is to raise awareness about the fact that the right eating habits and lifestyle can make diabetes preventable.
The key visuals represent the idea that by eating unhealthy food we give hand to type 2 diabetes.
And here are the respective key visuals!
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Love, Kameliya
