Brand beyond the logo
In Episode 53 of My Podcast on Marketing “MarkeTHINK zone” I present you the importance of development of an authentic brand.
When we think of a brand, we often first imagine the logo, the colors and the font. But this is only the outer shell of a much deeper concept.
A true brand lives in the mind and heart of the consumer and its emotional identity is the invisible force that makes people feel connected to the brand.
This and much more you can hear in Episode 53 of my podcast on Marketing “MarkeTHINK zone”.
Enjoy!
– – – – –
Thank you for sharing this virtual place with me!
For those of you who like my content, you can also subscribe for my LinkedIn Newsletter on Marketing or follow me on my social channels: https://linktr.ee/Kameliya.Kamenova
Be inspired and don’t forget to use your wings to fly!
Love, Kameliya
