Campaign that creates smiles
This campaign of British Airways is not only original, but also with a unique sense of humor.
The interesting part here is that this campaign is using really non-standard approach with amazing sense of humor, which not only makes you smile, but it also makes you think about the important things in life and your life priorities.
In fact one of the most important life priorities is the time for self-love and part of it is the right to have a holiday and give yourself a break from everyday life.
The key message of the campaign is “Take your holiday seriously”.
And here are the key visuals of the campaign with the amazing copywriting on them 🙂
Enjoy!
Thank you for sharing this virtual place with me!
Be inspired and don’t forget to use your wings to fly!
Love, Kameliya
