Remarkable pop-up installations
Apart from traditional advertising and digital advertising, there will always be a place for the live experience advertising.
Such an experience are the pop-up installations, which make the respective product the BIG hero in a memorable and original way.
Today I’ll present you different pop-up installation of Adidas, which were implemented around the world and created a big buzz effect, reminding how unique this brand is.
1.
The first pop-up installation of Adidas, which I present you today, was presented in Taikoo Li, Chengdu, China.
The installation has displayed 35 Adidas jackets from adicolor series, combining retro styles with modern colors.
2.
Another remarkable Adidas pop-up installation is the Adidas pop-up store in Barcelona, Spain.
It was created for the Primavera music festival in the city and this is really a winning marketing concept.
3.
The next Adidas pop-up installation was implemented in Beijing Sanlitun, China.
This is the Adidas Samba Three Stripes pop-up installation.
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Love, Kameliya
