Skip to content

Idea is not enough

Important, but not enough

There’s a cult to the idea – some people believe, that the idea is the most important thing for creating a good ad.

In fact, it’s important, but not enough, because a good idea without a good execution is just nothing.

And the focus of the print communication campaign, developed by ad agency “Yeah!” for “Mindset films”, is the importance of the execution of an idea.

The slogan “Idea is not enough” is straight to the point – simple, clear and provocative at the same time.

And here is the set of 3 key visuals of this campaign.

Enjoy!

– – – – –

Thank you for sharing this virtual place with me!

For those of you who like my content, you can also subscribe for my LinkedIn Newsletter on Marketing or listen my podcast “MarkeTHINK zone”

Follow me on my social channels: https://linktr.ee/Kameliya.Kamenova

Be inspired and don’t forget to use your wings to fly!

Love, Kameliya