Without execution, “vision” is just another word for hallucination.
To be honest, I am not a big fan of McDonald’s, because my healthy life concept has nothing in common with it.
But when I see good marketing campaign, I could not ignore it.
I appreciate the good creative ideas and their good creative executions. And yes, I’ll repeat – ideas and execution, because the world knows many examples with good ideas, but very bad executions.
“Without execution, “vision” is just another word for hallucination.”, Mark V. Hurdread
Today I present you several very interesting McDonald’s communication campaigns, which creative execution of the ideas is remarkable.
1.
This is the communicating campaign for McDonald’s mobile ordering service.
Smart approach!
2.
Another McDelivery communication campaign straight to the point:
- for busy people;
- with short lunch break;
- looking for something delicious;
- with convenient delivery.
Main message: “Short lunch break? McDelivery.”
3.
This campaign of McDelivery 24/ 7 is a piece of art.
Main message: “When you’re up for your favourites”.
Enjoy McDelivery windows!
Thank you for sharing this virtual place with me!
Be inspired and don’t forget to use your wings to fly!
Love, Kameliya
