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The Cleaning Beast

Unleash the cleaning beast

What is the common thing between almost all communication campaigns for cleaning products?

Yes, they are boring and predictable.

But not this one!

It’s developed by “Ogilvy”, Thailand for Simple Green products for BBQ and grill cleaning.

The main idea of the campaign is that Simple Green BBQ cleaner is not just another ordinary cleaning product, but a powerful one with the power of a beast. Because people are tired of products without powerful action.

And here come the key visuals.

Enjoy!

Kameliya Kamenova @kameliyakamenov Камелия Каменова
Kameliya Kamenova @kameliyakamenov Камелия Каменова
Kameliya Kamenova @kameliyakamenov Камелия Каменова

Thank you for sharing this virtual place with me!

Be inspired and don’t forget to use your wings to fly!

Love, Kameliya