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Winter isn’t something to fear

It’s something to own

Which is your favorite season – the summer with its sea breeze or the winter with the white beauty of the snow?

Some people think that they could love the cold winter if they learn skiing for example. Otherwise it’s just a cold season for them, which they can’t wait to go away.

But Quartz Co. (Montreal-based luxury brand for outerwear) is giving other solution, which to make you love the winter season.

The company is giving during the winter season thanks to its outerwear not only warmth, but also:

The headline of the campaign, which I present you today is “Winter isn’t something to fear. It’s something to own.

And the key messages of the campaign are:

  • “Blizzard? We call it breeze.”
  • “Too warm to handle.”
  • “Keep your cool.”
  • “Winter’s most wanted.”

Enjoy!

Kameliya Kamenova markethinkzone @kameliyakamenov Камелия Каменова маркетинг
Kameliya Kamenova markethinkzone @kameliyakamenov Камелия Каменова маркетинг
Kameliya Kamenova markethinkzone @kameliyakamenov Камелия Каменова маркетинг
Kameliya Kamenova markethinkzone @kameliyakamenov Камелия Каменова маркетинг
Kameliya Kamenova markethinkzone @kameliyakamenov Камелия Каменова маркетинг
Kameliya Kamenova markethinkzone @kameliyakamenov Камелия Каменова маркетинг
Kameliya Kamenova markethinkzone @kameliyakamenov Камелия Каменова маркетинг

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Be inspired and don’t forget to use your wings to fly!

Love, Kameliya