Details matter
Wise men say that the devil is in the details.
But in fact the truth is that the professionalism is in the details and the details make the difference.
This is the main idea, implemented in the communication campaign, which I present you today.
The campaign is developed by ad agency DJ, Portugal for the brand Vanguard Properties.

The two TVCs, which represent the campaign, illustrate in a classy minimalistic style what it means to be a professional – to take a look at each detail and even at such insignificant elements as door stopper and shower drain.
And here are the TV ads.
Enjoy!
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Love, Kameliya